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Wednesday, March 13, 2019

Organizational Structure Essay

Facebook is a affectionate-networking site that has a strong boldness building that is appropriate for their particular product social media. Facebook seems like a truthful site that does not require a body expression to operate. Facebook launched in 2004 and is soon the most popular social-networking site. People dissolve shargon photos, stories, life experiences of two positive and negative. This strong organization structure has allowed Facebook to grow and continue to be strong in a competitive marketplace where the product is one(a)s personal life. cheep works in the same musical mode but is only preparation up for chatting finished posts, overly cognise as tweets. Tweets ar text-based quotes of up to 140 characters and the workrs posts it on their profile page (Shetty, 2010). Users can also send pictures and videos through Twitpics and an other(a)(prenominal) sources. Millions of people use Facebook and organizations use them to advertise and to promote their services. Facebook is set up where users work friends who can see each other users posts. They also can tag pictures, providing information on who is in a particular picture. peep and Facebook declare developed their organizational structure to acquire one of the most used social-networking sites in the world today. This spot was previously held by MySpace. MySpace is used principal(prenominal)ly by individuals to chat with each other and post pictures and other personal information. Businesses never adapted to MySpace compared to other social networks such as with Twitter and Facebook. For this reason advertising companies consecrate launch it more worthwhile to advertise through Twitter and Facebook. First Facebook, and thusly Twitter determined that to stay in origin and be remunerative it would require high traffic on the sites and many top advertisers. one time businesses could take advantage of this new sack up tool, they quickly learned how accommodating it was. Users can friend or follow organizations that they have a fussy interest in.The organizations can use this platform to promote a product, service, or even thrust. Twitter is slightly different from Facebook in the substance that the main purpose of the site is to tweet and follow others tweets. It is simple, easy to use, and effective. Twitter has a different business appeal because, unlike Facebook there are no games or other things to do while logged in. Facebook has developed that area of their business and has different games and applications to entertain a person while online. While logged into Facebook a user can also do everything from change their status, check on a friends status, or post pictures. Facebook also provides the alternative of chatting with friends and these chats are stored in your messages. Social networking provides a public outlet as well as a personal outlet. Facebook and Twitter both are popular social networking sites and have developed a business st ructure that supports their organization.Twitter and Facebook have many organizational functions that support the different responsibilities deep down the organizations. While Facebook is set up for enormous amounts of marketing through the use of advertising, Twitter allows individual organizations to posts tweets to keep followers interested. Through the use of games Facebook also riles money by asking users to wages for different parts of the games. Anyone who has compete Farmville go out attest that these games can be addicting.Facebook has many different ship canal to make money and maintain financial st mightiness, such as the ability to constantly test different things. Twitter also makes its money through advertising, just not in the same way Facebook does. Twitter promotes products victimization promoted tweets. Organizations pay Twitter to promote their products in searchable tweets. Tweets are searchable even through sites like Google and Bing. While it is little ob vious on Twitter, they like Facebook make most of their money promoting other businesses. The more human traffic on a site, the more desirable it is for other organizations to advertise with this site. Both Facebook and Twitter have very high daily traffic organizations gladly pay to advertise with them.Both Facebook and Twitter use a horizontal structure and functional organization. They are set up in a way that each employee on the organization chart has a particular set of skills and responsibilities. These skills and responsibilities are unique to a particular task they are specialized. A functional organization has specialized departments and are group people match to business functions or particular skills each function require (Bateman & Snell, 2011). Facebook and Twitter are strong organizations and will continue to remain that way. Well-known companies and organizations throughout the world will continue to use them to promote ideas, products, or anything else they loss to make known.The employees at Facebook and Twitter have individualized departments with individualized tasks. at that place is an easy to follow flow chart between each operation. This allows for less confusion and clear channels of authority. Without this failure is inevitable. While one department is responsible for monitoring the information technology, another department is responsible for web content. The same is true for marketing, human recourses, and every other area of business. apiece department is specialized and functions efficiently this way. Without proper structure instructions can get confused and responsibilities get uncertain. This creates chaos and in the end will cause the websites to fail.For a business to be successful it must have an effective organizational structure. A basic organization structure gives a business direction and allows it to function. One of the first steps to starting a business is to create a basic organizational structure and have it cl early show departments, their functions, and who will run them (Shetty, 2010). A functional organization is the proper structure for both Facebook and Twitter because of the type of business they are. If responsibilities and departments were not clearly defined or organized differently it may cause them to be less functional and less effective at social-networking. Social-networking sites are here to stay and both Facebook and Twitter are in the lead. They have learned from their predecessor, MySpace what it takes to create high human traffic and attract advertisers. By creating an effective organizational structure, they are successful and have few native issues.ReferencesBateman, T. S., & Snell, S. A. (2011). Management Leading & collaborating in a competitive world (9th ed.). freshly York, NY McGraw-Hill Irwin.Shetty, N. (2010). ManagementParadise.com. Retrieved from http//www.managementparadise.com/forums/human-resources-management-h-r/21515

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